The importance of effective packaging design
Published: 5/6/2015
Consider what product packaging design does to your product: Most importantly, packaging identifies your brand. Packaging communicates with the consumer and presents an image, while also providing instructions for its use. Packaging distinguishes your product from your competitorâs in its design, colour, and shape.
The impact of effective product photography on marketing
Published: 3/4/2015
Photographs are a key visual element in a company's promotional content, whether on posters, print ads, banners, flyers, etc. Advertising techniques have varied throughout the ages, but product photography has been around for quite some time.
The Importance of Packaging When Marketing a Product
Published: 2/4/2015
Packaging is everywhere. It comes on just about everything we eat, wear, and use in our everyday lives. Consumers may see it just as a way to get information about the product they are purchasing, but in reality, marketing plays a huge role in marketing a product.
Creating effective calls to action
Published: 6/3/2015
What's the sense of having an Affiliate Marketing product or service you want to sell if you don't have a call to action?
How has web design changed over the last 10 years
Published: 4/1/2015
Web site designers are always striving to improve upon their skills and keep ahead of new and emerging web trends and technologies.
Hamilton Bailey work with Red Chilli to create a new brand
Published: 2/11/2014
Behind every good business website is an equally good system behind the scenes to make sure everything works properly. And that is exactly what Red Chilli Design are experts at producing for their clients. One of their recent happy customers is Hamilton Bailey.
Dont get lost in the crowd, seo marketing is a must for any business
Published: 4/9/2014
You have worked hard to create your business. You know how good it is, but that means nothing unless other people know about it. Maybe you have had some flyers made or have created a website to showcase your services.
Google add the new "Mobile Friendly" tag
Published: 12/3/2014
These days, most people browsing the web find what they are looking for via a Google search. It has been well known for a number of years that if you want people to find your business, then you need to employ some sort of SEO strategy.
Avoid the pitfalls: finding the right agency
Published: 6/7/2013
We've all had it, your old buddy Dave dabbles in web design in his spare time, your cousin did a graphic design course at school and your nephew is "really good with Facebook" and they want to help you with your business and of course you feel obliged to help…
Make a show of yourself!
Published: 1/1/1970
Exhibiting at trade shows provides numerous advantages, many of which are quite often overlooked, for businesses seeking to expand their reach and generate leads. Here are some key benefits: 1. Increased Brand Awareness Trade shows provide a platform to showcase your brand to a targeted audience.