Has Jaguar’s Logo Re-design Hit the Mark?
Published: 1/1/1970
As a creative design agency, we know how tricky it is to balance a brand's history with the need to stay modern. Jaguar's new EV rebrand, led by design chief Gerry McGovern, boldly takes on this challenge.
Promote your new Business with our Marketing Checklist
Published: 1/1/1970
So you’ve got a great idea for a new business. You've sourced a supplier and set up the accounting, now it's time to tell the world! Creating a brand for your product or company can make or break it’s success, so it’s important to get it right.
Redesigning your website? Check out our top tips
Published: 1/1/1970
So, you've decided it's time to redesign your website. Maybe you have an outdated design that doesn't reflect your brand anymore. Maybe a competitor's site looks more professional than yours and is taking away your potential clients.
Former McDonald's restaurants open in Russia under new branding
Published: 1/1/1970
When a business creates their brand, it means more than just to design a logo and some marketing materials. Strong branding will build trust with customers, providing an opportunity to highlight the company's values, beliefs and purpose.
Back to School Means Back to the Drawing Board
Published: 1/1/1970
Where did you see your business 5 years ago? September is almost here and yet another academic year is ahead for so many. I remember being so scared when I first went to school, but then got excited to learn and make friends. I looked forward to it!
Can You Really Please Everyone with an Olympics Logo?
Published: 1/1/1970
From Bolton to Paris, with recent controversies with Paris' 2024 Olympics logo, and the 2020 Covid-19 inspired logo for the Tokyo Olympics, there seems to be no winning with logo designers. Can you really win the appeal of all the public without accidentally copying a dating app logo?
The importance of Blogging to build a brand
Published: 1/1/1970
An important part of any business is creating a strong brand. This is what helps potential customers recognise and relate to your business, growing trust and ultimately loyal custom. A key part of developing this branding is having an informative and regularly updated blog.
Make your website work for you post lockdown
Published: 1/1/1970
With the outbreak of Covid-19, many of us have been having to work remotely. For many of us, this has felt new and unusual but what you may not have realised is that your company has had a salesman working remotely all along.
Is our trust in brands now in tatters?
Published: 1/1/1970
In an ever-competitive market, brand loyalty is an increasingly important aspect of running and marketing a company. This could be influenced by many things, but a key aspect is consumer trust in the brand. After all, why would anybody choose to buy from somebody they don’t trust?
The importance of rebranding
Published: 1/1/1970
An important part of any business is its brand and identity. It is what makes companies unique and able to distinguish themselves from each other.